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The Company differentiates itself from its competition by building architecturally “themed”, state-of-the-art theaters and offering such amenities as expanded concession menus, VIP areas with full-service bars and restaurants, children's playroom, reserved seating and Internet ticketing. Muvico believes in offering the guest an integrated entertainment experience that is not “just about the movie” but where the “movie is part of the overall entertainment experience”. To the best of the Company’s knowledge, there is no company in the theater exhibition industry currently operating its theaters with all of the above amenities. Three of the Company’s theaters currently rank in the Top 100 theaters in the U.S. in terms of box office revenue with the Company’s Egyptian themed theater in Baltimore, Maryland being the highest attended theater in North America. In addition, all of the Company’s theaters are located in the top 50 DMAs in the United States. The Company will be opening theaters in New York City, California, Washington, D.C. and Philadelphia in 2008 and 2009.
Muvico’s business strategy is to provide a total integrated entertainment experience to the movie-going guest, most important of which is superior guest service. All of the Company’s theaters have state-of-the-art equipment in comfortable, attractive stadium seating auditoriums. The Company strives to be a technology leader in its industry and is planning on rolling out digital cinema to all of its theaters by the end of 2008. The Company’s Rosemont, IL (Chicagoland) theater is the first all digital cinema in the United States utilizing 4K (high definition) digital projectors via its strategic relationship with Sony Electronics. Sony will also be providing Muvico with alternative content programming to its theaters including but not limiting to, sporting events, concerts, and other live events. The Company believes that having theaters in all of the large DMA markets in the country that are equipped with restaurant and bars will allow for ancillary revenue opportunities in the future for alternative content programming, advertising, and sponsorship revenue.
Cash Handler - CASH Muvico Thousand Oaks The Company has also formed strategic relationships with Levy Restaurant Group and Rapoport’s Restaurant Group to manage its restaurants under the name Bogart’s. Levy Restaurant Group is a specialized, industry-leading food organization with a network of internationally acclaimed restaurants and the leading market share of premium foodservice operations at sports and entertainment facilities. Rapoport’s Restaurant Group, owned and managed by Burt Rapoport, is an award winning restaurant group in South Florida featuring fine American cuisine.
Muvico Theaters Palm Harbor, FL - Palm Harbor 10
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Posted: 10/9/2008 Posted: 10/9/2008 Posted: 10/9/2008 Bookmark & Share This Page
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